Assessment Task Description
Assessment Part 1: Case Study Analysis (Report)
Weighting:
25%
Date due: Week 10
Word limit: 2,000 words
Purpose: to assess the following Learning Outcomes:
a. Explain key management theories that inform contemporary practices
b. Examine contemporary issues faced by managers in different levels of the organization
c. Research, summarize and critically analyse the major elements of organizational culture and discuss how these
impact on business management and justify recommendations based on new knowledge of management theories
d. Identify and how the global economy creates opportunities and threats for managers working in multinational,
domestic, global and transnational organization.
Your task: This is an individual Assignment. You must identify the general management issues of Disney. Research
management theories (especially those contained in the textbook), expert opinions and current management
practice regarding the identified issues. Students must ensure that they apply the relevant management theories
covered in this unit when analyzing and recommending actions in their report.
Report structure:
• • Title page: name of the case, members of the group, date of submission
• •
Executive Summary: key findings of the group
• •
Table of Contents: with section numbers and headings
• •
Introduction: Summarize the case and point out the important case facts
• •
Key Management Challenge: identify the symptoms and problems


issues
Case Analysis: identify and apply relevant management theories and address root causes of identified

• • Recommendations
• •
Full ‘in-text’ referencing: citing at least four academic sources
• •
Reference list: using the A.P.A. referencing style
Do not focus on a problem that has already been solved also do not focus on many problems at the same time.

Assessment Details and Submission Guidelines
MGT101 – Fundamentals of Management
School Business
Course Name Bachelor of Business
Unit Code MGT101
Unit Title Fundamentals of Management
Trimester Trimester 2, 2019
Assessment
Author
Ms. Tanmaya
Assessment Type Individual
Assessment Title Report
Weight 25%
Total Marks 25

 

Section to be included in the
report
Detailed Description of the Criteria Marks
Criteria 1 Executive Summary 10
Criteria 2 Introduction: A brief outline of the background Disney 15
Criteria 3 Provide discussions on how Disney works in terms of its
structure and culture. Give proper reasons and support your
theories using the textbook
40
Criteria 4 Provide recommendations for the future
directions/opportunities/options/learnings for the other
companies
Conclusion
20
Criteria 5 Provide at least 10 academic sources of information, and five
non-peer review articles
Your case study analysis must be fully referenced using the
APA style of referencing.
15
Total 100

 

Marking
Rubric
Criteria/
Grades
High
Distinction
(HD)
[Excellent]
= or >80%
Distinction
(D) [Very
Good]
70%-79%
Credits
(C) [Good]
60%-69%
Pass (P)
[Satisfactory]
50%-59%
Fail (N)
[Unsatisfactory]
<50%
Criteria 1 Concise and
specific to the
project
Topics are
relevant and
soundly
analyzed.
Generally
relevant and
analyzed.
Some
relevance and
briefly
presented.
This is not
relevant to the
assignment
topic.
Criteria 2 Demonstrated
excellent
ability to think
critically and
sourced
reference
material
appropriately
Demonstrated
excellent
ability to think
critically but
did not source
reference
material
appropriately
Demonstrated
ability to think
critically and
sourced
reference
material
appropriately
Demonstrated
ability to think
critically and
did not source
reference
material
appropriately
Did not
demonstrate
ability to think
critically and did
not source
reference
material
appropriately
Criteria 3 All elements
are present
and very well
integrated.
Components
present with
good cohesive
Components
present and
mostly well
integrated
Most
components
present
Proposal lacks
structure.
Criteria 4 Logic is clear
and easy to
follow with
strong
arguments
Consistency
logical and
convincing
Mostly
consistent
logical and
convincing
Adequate
cohesion and
conviction
Argument is
confused and
disjointed

 

Criteria 5 Clear styles
with excellent
source of
references.
Clear
referencing
style
Generally
good
referencing
style
Sometimes
clear
referencing
style
Lacks
consistency
with many
errors